Commercialization

The top three most common commercialization challenges our Fractional Sales Executives help our clients address:

1. The CEO is too busy running their business to focus on developing strategic alliances that will exponentially propel the business forward
2. The total addressable market is huge, but it's taking longer to generate revenue than we anticipated
3. You are ready to expand into other countries, but you don't understand the complexities of those markets to build an accurate business plan

Our team of tenured Sales Executives have extensive experience, and understand the complexity associated with strategic alliance partner negotiations. We have established relationships with startup founders, Fortune 100 companies, and everyone in between. There are limited opportunities for the following programs:

• Strategic Alliances - we can help build a strategy and tactically execute that plan with synergistic companies in your industry
• Original Equipment Manufacturers - gain credibility in your market through OEM partnerships / integration with the largest organizations
• Distribution Channels - assistance building a distribution channel strategy and securing mutually beneficial partnerships
• Early Stage Commercialization Strategy - develop and confirm product-market fit, ideal client profile, unique value proposition, go-to-market strategy, sales and marketing infrastructure, compensation plans, realistic length of the sales cycle, revenue projections
• MedTech US Commercialization - the US healthcare market is highly sought after, but also highly complex with an 18 month sales cycle. We can help you navigate GPO contracts, hospital buying processes, credentialing requirements, direct sales vs distribution, clinical support, etc.
• Contract Negotiations - our executives have negotiated and executed several hundred partnership agreements. We can make sure the contracts are mutually beneficial and not a lopsided negotiation before you execute the document.
• GPO Contracts - navigating Group Purchasing Organizations and securing a contract is time consuming and often not required
• Sales Organization Structure - we bring clarity and align the size, scope and scale of your sales organizations to meet your growth goals       

Your organization must be established, your products & services must be fully commercialized, and you must have existing operational processes that can scale with exponential business growth. Our reputation matters as much to us as yours does! Our integrity is everything...